Here's the catch, they don't look like their descriptions. They are very Japanese animated and to me don't represent The Great West of Canada at all. Most adults are totally embarrassed with the mascots while children love em already.
Of course all of these mascots can bring in millions of dollars in merchandising. Right now they are hoping the mascots will bring in $600 million in sales.
Now for a bit of history:
The first Canadian Olympic mascot was Montreal's beaver "Amik," during the 1976 Games in Montreal. Calgary's "Hidy" and "Howdy" in 1988 were by far the most popular pair of cowboy hat-wearing polar bears. The first official Olympic mascot was "Waldi", the dachshund during the 1972 at the Summer Games in Munich.